Choose the right typography in designing a logo is critically to successfully your brand identity or client project. Also the choice of typeface is very important because the basic letterform establishes the overall character of the logo.
These articles below can help you to improve the typography in your logo design. You will learn the fundamentals of typography, find out how to combine fonts and know what to keep in mind when choosing a typeface and common typography mistakes.
by Brian Hoff
Tips and methods to help choose more relevant and suitable typefaces for a logo mark and overall improve your typography decisions.
by Brian Hoff
Below is a list of 10 common mistakes used in type design/layout that can make a large impact in the effectiveness and appearance of your designs, in addition to saving you time and money when dealing with printers.
by Design Reviver
Letter spacing is essential in commercial graphic design – if you want to look professional. This article will demonstrate some common letter spacing techniques in the context of logo design and branding
by Cameron Chapman
Effectively combining typefaces is a skill best learned through practice, and trial-and-error. Once you’ve mastered the principles covered here, you’ll have the tools you need to try out combinations while making educated guesses about what will and won’t work together.
by Douglas Bonneville
When it comes to making font combinations, there are principles and methods, but no absolutes. You can’t apply all the principles or ideas listed here at the same time.